Diversity, Equity, and Inclusion

Building the infrastructure for diversity, equity, and inclusion (DEI) for the Nonprofit Sector

OUR MISSION

Better data.
Better decisions.
Better world.

Better diversity information will help us better understand the constituencies we serve, allow us to better evaluate the impact of our work, and monitor trends to guide future strategies.

As the largest source of information on nonprofit organizations, GuideStar is well positioned to gather demographic data from nonprofit organizations and make it available in ways that will help inform organizational DEI efforts and grantmaking.

A GROWING BODY OF KNOWLEDGE

Demographic Information Available on GuideStar Nonprofit Profiles

Through the Nonprofit Profile Update Tool, GuideStar collects the following demographic information:

FOR BOARDS, STAFF, AND SENIOR STAFF

  • Gender identity
  • Race and ethnicity
  • Sexual orientation
  • Disability status

FOR THE ORGANIZATION

  • Diversity Strategies
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Demographic information can be found on the GuideStar Nonprofit Profile under Operations

DEI BY THE NUMBERS

What have we learned so far?

12,000+

organizations have reported diversity information

14.8%

of organizations report having a diversity committee or manager

300+

foundations have shared diversity practices

33%

are Education, Youth Development, and Human Services organizations

64.5%

of organizations have submitted gender data on their board members

55%

of organizations report that their senior staff and/or boards are comprised of at least half females

 

*as of 2018

WE WELCOME YOUR SUPPORT

Wondering what you can do at your foundation or nonprofit organization? We can help!

Foundations
SIGN OUR LETTER OF SUPPORT GET IN TOUCH

Invest in this work with a grant to help fund GuideStar’s DEI efforts.

Provide a letter of support, acknowledging the importance of DEI data and intelligence for the sector.

Encourage your grantees to add their demographic information to their GuideStar Nonprofit Profile.

Lead by example and add demographic information to your foundation's GuideStar Nonprofit Profile.

Volunteer for a session with our Product Design Team to share your foundation's insights as we develop the next generation of the data collection and reporting tools.

Nonprofits
GET IN TOUCH

Claim your organization's FREE GuideStar Nonprofit Profile.

Add your organization's demographic information on your Profile. (All sections are voluntary, so start where you are comfortable.)

Earn a GuideStar Seal to signal your commitment to transparency.

Share this opportunity with others in your network and on social media.

Direct interested funders and stakeholders to this information on your Profile.

Volunteer for a session with our Product Design Team to share your nonprofit's insights as we develop the next generation of data collection and reporting tools.

WHAT'S NEXT?

The Future of DEI

GuideStar has developed a multi-year plan to deliver on this commitment. Our plan includes:

  1. Enhanced diversity data collection tools for nonprofits and foundations.
  2. Expanded diversity data collection to include de-identified demographics of people served by an organization and of the geographic area served (census).
  3. Exploration of additional data for collection, such as age, language, and socio-economic status.
  4. Enhanced search and filter features within the GuideStar database to provide context and support analysis.
  1. Automated downloads of diversity data from GuideStar Profiles.
  2. Auto-generated diversity reports on a foundation’s portfolio of grantees.
  3. Longitudinal reports to benchmark, track progress, and expand alignment of boards and staff with individuals and communities served, at the organi-zation, cause area, and sector levels.
  4. Reports to explore correlations between diversity and organizational results.

RESOURCES

Ready to learn more?

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Our Support Community is a hub for discussions and resources about GuideStar's work. Start a conversation about diversity, equity, and inclusion now in the GuideStar Community.

COMMUNITY
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We publish updates and findings about DEI on our Blog.

BLOG POST
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Want to hear straight from the experts? Check out our calendar to join an upcoming webinar on DEI.

WEBINAR