We know measurement can be complex and contentious. GuideStar Platinum follows these principles:
Scan our Common Results Catalog (developed using nearly 100 expert sources) to help you reflect on your metrics.
Pick the metrics that best fit your organization or create your own custom metrics.
Enter your metrics into the Platinum section of your GuideStar Nonprofit Profile.
Your progress and results will be viewed by millions of people using GuideStar.
GuideStar Platinum is an easy and free way for your organization to share your progress and results. By reporting metrics through your GuideStar Nonprofit Profile, your organization can receive a Platinum Seal of Transparency—GuideStar’s newest and highest level of recognition.
Reporting quantitative metrics about your organization’s work demonstrates the progress you’re making toward achieving your mission. This shows your stakeholders and funders that you are intentional about measurement and learning in order to maximize the difference you are making in the world.
Also, Platinum can:
Millions of people will be able to see this information on your GuideStar Nonprofit Profile and through our network of more than 200 applications and websites that are powered by your profile’s data. This includes:
The first step toward Platinum is to make sure your organization’s profile is completed up to the Gold level—this is a prerequisite for getting a Platinum Seal of Transparency.
Meanwhile, start a conversation with the rest of your organization. What metrics do you currently track? What results best demonstrate your progress and results? How many years of results do you have?
Great question. Check out this blog post written by our senior director of programs.
Ask questions in our Help Center.